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X Games To Remain in Los Angeles Through 2009

Un April of 23005 ESPN announced that the Summer X Games will remain in Los Angeles, California for the next 5 years, through 2009, with the main events taking place at Staples Center in downtown Los Angeles and the Home Depot Center in Carson.

X GAMES TO REMAIN IN LOS ANGELES THROUGH 2009
11th Annual Summer X Games: August 4-7, 2005

ESPN, ABC, ESPN Deportes and ESPN International
Will Televise the Event Live

LOS ANGELES - In an unprecedented move for the X Games, ESPN, Inc. and AEG have reached a five-year agreement that will keep the premier action sports competition in Los Angeles through 2009. It was announced today by Ron Semiao, Senior Vice President, ESPN Original Entertainment, and AEG President and CEO Timothy J. Leiweke. Los Angeles, which has hosted the last two X Games (2003, 2004), will now serve as the site for the next five, beginning with X Games 11 Aug. 4-7, 2005 (previously announced in March). AEG - owner and operator of STAPLES Center and The Home Depot Center, the two primary X Games venues - represented the City of Los Angeles in reaching the agreement.

The distinctive arrangement marks a continuation in the X Games site selection pattern. The event has rotated sites every two years: Rhode Island (1995-96), San Diego (1997-98), San Francisco (1999-2000) and Philadelphia (2001-02). Winter X Games has a long-term location in Aspen/Snowmass, Colo. through 2007.

As part of the new pact, The Home Depot Center on the campus of California State University, Dominguez Hills in Carson, Calif. will host an increased number of X Games competitions, while other events will return to AEG’s STAPLES Center in Los Angeles. Wakeboard will return to Long Beach Marine Stadium for X Games 11; the Surfing venue will be announced at a later date. The annual X Games showcases more than 150 of the world’s top athletes competing in BMX Freestyle, Moto X, Skateboard, Surfing and Wakeboard. Tickets for X Games 11 will be available for purchase in mid-June at all Ticketmaster locations, Ticketmaster.com and the box offices at STAPLES Center, The Home Depot Center and Team LA at Universal CityWalk.

"The X Games culture and the City of Los Angeles have an indelible connection," Semiao said. "The city's diverse population and amazing climate mixed with AEG's world-class venues provide an ideal backdrop for fans, athletes and sponsors. Like we’ve done for Aspen with the Winter X Games, we’re thrilled to establish Los Angeles as a long-term X Games home, which will allow for increased strategic planning and an enhanced experience for all."

Leiweke added, "We are pleased to announce this extension of AEG’s very important partnership with ESPN, an organization we consider the best in sports content and distribution. The opportunity for Los Angeles, STAPLES Center and The Home Depot Center to be the home of the world’s most recognizable action sports event for the next five years will not only have a huge impact on our economy but will provide the perfect stage for the continued growth of this tremendous event. We are grateful to ESPN’s George Bodenheimer, Mark Shapiro, Mark Quenzel and Ron Semiao for their continued support and faith in Los Angeles and AEG."

"Los Angeles is honored to host the premier action sporting event, the ESPN X Games, for the third year in a row," said Los Angeles Mayor Jim Hahn. "By calling Los Angeles home for the next five years, the X Games will help us make history, and will play an important role in expanding both the action sports industry and our economy here in Southern California. I encourage all Los Angeles residents and visitors to be a part of the X Games and help keep this remarkable momentum going."

ESPN and AEG have worked together on previous arrangements, including the ESPY Awards, World Cup and Major League Soccer (MLS).

ESPN, ABC, ESP)N Deportes, and ESPN International to Televise Event Live
In the first year of completely live X Games coverage (2004), X Games 10 delivered record average viewership, shattering the previous year’s household average (the previous record) by 47% according to Nielsen Media Research. The event also reached record highs in several major demographic categories, including 12-24 (overall and men) and 12-17 (overall and men). ESPN and ABC will once again offer live X Games action this summer, and for the first time the event also be aired live on ESPN Deportes, the U.S.-based Hispanic fan network. Portions of the X Games will also be televised live on ESPN International to more than 75 countries and territories in the Pacific Rim, Middle East and Africa. EXPN.com will offer extensive online coverage.

ESPN Deportes serves the U.S. Hispanic sports fan via a roster of branded initiatives, including ESPN Deportes, a 24-hour Spanish-language sports network launched January 2004; ESPNdeportes.com, a fully integrated Spanish-language website; ESPN Deportes Radio; ESPN Deportes La Revista; and ESPN Deportes Wireless, which offers Sprint and Verizon mobile phone subscribers images of their favorite Latino sports stars.

About ESPN's X Games Franchise
ESPN, The Worldwide Leader in Action Sports, first developed its X Games franchise in 1995. Part of ESPN Original Entertainment, X Games, Winter X Games and All Access are just some of the original action sports programming currently shown on ESPN and ESPN2. The brand has also grown to include international X Games events, EXPN.com, EXPN Radio, the large format film ESPN's Ultimate X, X Games skateparks and various X Games-branded retail products.

About AEG
AEG is one of the leading sports and entertainment presenters in the world. AEG, a wholly owned subsidiary of The Anschutz Corporation, owns or controls a collection of companies including facilities such as STAPLES Center and Nokia Theatre at Grand Prairie; sports franchises throughout the world including the Los Angeles Kings and five MLS teams. In addition, AEG has recently developed and opened The Home Depot Center, a $150 million national training "campus" in Carson, California designated as an "Official U.S. Olympic Training Site" by the United States Olympic Committee that includes major facilities for soccer, tennis, track & field, cycling, action sports, beach volleyball and other sports. The company’s live entertainment division, AEG LIVE is the world’s number two-concert promotion and touring organization.

AEG is currently overseeing the development of L.A. Live, a proposed four million-square foot development featuring NOKIA Theatre Los Angeles, a 7,000-seat state-of-the-art live theatre, a 55 story, 1200-room convention "headquarters" hotel along with entertainment, restaurant, broadcast studios, residential and office space all adjacent to STAPLES Center. The company was recently selected to fully develop the 28-acre Millennium Dome and adjacent property located in the eastern part of London along the Thames River and will create new arenas within the Millennium Dome, on a 50-acre site in the heart of Berlin, in Kansas City, Missouri as well as outdoor stadiums in Chicago, New York and Washington D.C. regions.



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